Business Development
Effective Communication
- Audience Targeting - Understand how to identify and analyse your audience to tailor your messaging effectively
- Medium Selection - Learn to choose the right communication medium, whether its in-person, email, text message or PowerPoint presentation
- High Impact Writing - Master the art of concise, impactful writing that captures attention and conveys your message efficiently
- Effective Slide Creation - Develop skills in designing visually appealing and informative slides that enhance your presentation
- Storytelling Excellence - Craft engaging narratives that connect with your audience, and learn the art of storyboarding to structure your communication effectively
Data Analysis
- Intermediate to advanced Excel analysis
- Explore the use complex Excel functions and formulas to perform intricate calculations and analysis
- Learn how to create visually appealing charts and graphs, including pivot tables and custom charts to present your insights effectively
- Understand how to use Excel for statistical analysis, data forecasting and trend analysis to enable data-driven predictions and decisions
Research & Insights
- Primary Research - Learn the fundamentals of planning and executing primary research, including both qualitative and quantitative data collection
- Secondary Research - Explore techniques for gathering and synthesising information from existing sources
- Research Methodologies - Gain an understanding of various research methodologies and how to choose the most appropriate approach for your research objectives